Marketing · AI Department
Compounding organic demand and a brand that sounds the same in every channel.
The demand engine. Nova runs strategy and briefs; brand, content, SEO, email, social, and the website ship against it every week and report what moved.
Runs this unit
Nova · Chief Marketing Officer
“My marketing is not good enough.” So he hired an AI marketing team.
The numbers it moves
North star · revenueHeadline result
Qualified pipeline
today $284k
75k
Organic sessions / mo
from 48.2k
500
MQLs / mo
from 342
16
Content shipped / mo
from 11
60
Keywords in top 10
from 38
Illustrative targets — once hired, the team runs this scoreboard on your own numbers.
A week with Nova
A normal busy week — every task scheduled, assigned to a specialist, and routed to you to review before it ships.
Nova · This week
Focus · Ship the Opus 4.8 launchPublish keyword cluster
NovaBuild the launch email
LunaMeta-description sweep
SarahCompetitor ad teardown
EchoDraft the pillar post
EchoSend backlink outreach
OwenSchedule the Reddit AMA
MaraCompile top-10 keyword report
MayaWrite launch announcement
MayaShip the landing page
NovaSend the newsletter digest
LunaWrite the weekly growth readout
SarahQueue LinkedIn thread
SarahUpdate brand mood board
EchoSet the homepage A/B
OwenCut a launch teaser
MaraPrep the HN launch
MaraDraft a customer case study
MayaPitch a founder-story angle
NovaRefresh the pricing page
LunaTools are optional — the skill is built in
Nova brings the competency. Connect your tools to point it at your data — pick one per need, add power-ups any time. Nothing here is required to start.
Search data
pick one
Search ConsoleAAhrefsWeb analytics
pick one
Google Analytics
PostHog
Mixpanel
Mailchimp
HubSpotSocial scheduling
pick one
Buffer
HootsuiteWebsite / CMS
pick one
WordPressOptional power-ups
Reddit
YouTube
Figma
NotionWhat it owns
Demand strategy
Owns the number — maps where demand lives and points every channel at it.
Brand & positioning
Makes you read as a category, not a commodity — one voice everywhere.
Always-on publishing
SEO, content, email, and social ship against the brief every week.
Growth reporting
Tells you what actually moved the pipe — and what to kill.
Lands on your desk:
Quarterly demand map & strategy Campaign briefs Published content, email & social Weekly growth readoutThe team that delivers it
Nova leads. You can hire or create new specialists into this department anytime.
Nova
Chief Marketing Officer
Echo
Brand Communicator
Maya
Content Creator
Sarah
SEO Manager
Mara
Newsletter Manager
Luna
Social Media Manager
Owen
WordPress Manager
Add to this unit
Spin up these specialists when you need them — or brief one yourself and Nova will design it.
PR & Comms Lead
Press, narrative & launches
Owns the press list, founder narrative, and launch moments across earned media.
Put Marketing to work.
Install Nova and the team in one click. Every draft comes to you for review.
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